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Is Your Kitchen & Bath Business Ready to Reach Peak Performance?

When you are trying to accomplish a goal—whether it is personal, professional, or both—take the opportunity to utilize all resources available to you.

Your goal is to reach the summit, the top of the mountain, the peak of your career, the ultimate success. Be the best in your industry. Be respected amongst your colleagues and even, your competitors. Be known as the expert in your field. Think about what resources are available to you that are free and make a decision about those resources that may be valuable to you but require an investment. Examine the steps you can take that will get you to the peak success you desire.

SEN business education is precisely the adventure that takes your kitchen and bath showroom to the summit! You can gain a keen competitive advantage when you continually work on yourself, your skills, and your business. Not everyone takes the time, effort, and opportunity to do that! It is an investment in yourself and your success that many people do not take the time or money to do. Education is a privilege and opportunity not always available to everyone. SEN business education is a great benefit available to you and your whole team. Imagine the motivation it provides to your team when you make professional development available to them!

“An investment in knowledge pays the best interest.”

—Benjamin Franklin

If you are a SEN Member, you already have many business resources available to you. And now you also have SEN University, which provides you and your team with even more business and design education resources.

Here is a small taste of what SEN business education has to offer. In the next 30 days, there are workshops, business school, and design classes you and your team will not want to miss. But this is only a taste of the curriculum to come, with much more valuable ongoing education — offered continually with your annual subscription.


MARCH 25, 2021

SALES MASTERCLASS: HI-TECH & HIGH TOUCH

How to host productive virtual meetings—design reviews, product displays, and a virtual walk through your showroom.

Key Takeaways:
  • Make productive phone calls.
  • Write effective email messages.
  • Host successful online/virtual meetings.

WHEN:  Thursday, March 25, 2021, 3:00 pm (EST)
WHERE:  Online on Zoom
TRACK:  Sales/Designer Track

SEN Members:

✔️Sign up today for a Sales/Designer Track subscription to access this webinar.

✔️Register for this workshop — if you have already purchased a Sales/Designer Track subscription, the registration link is available in your Subscription Schedule Sheet.

Non-Members:

✔️Sign up today for a Sales/Designer Track subscription to access this webinar.

✔️Register for this workshop — if you have already purchased a Sales/Designer Track subscription, the registration link is available in your Subscription Schedule Sheet.


April 8, 2021

ESSENTIAL HANDBOOK TO HANDLING OBJECTIONS

How to respond to the most common sales objections of today’s more discerning and skeptical buyers

Key Takeaways:
  • Identify the customer’s unique concern and address that specific issue.
  • Manage price objections BEFORE they start.
  • Create urgency to demonstrate why it’s best to make the purchase now.

WHEN: Thursday, April 8, 2021, 3:00 pm (EST)
WHERE: Online on Zoom
TRACK: Sales/Designer Track

SEN Members:

✔️Sign up today for a Sales/Designer Track subscription to access this webinar.

✔️Register for this workshop — if you have already purchased a Sales/Designer Track subscription, the registration link is available in your Subscription Schedule Sheet.

Non-Members:

✔️Sign up today for a Sales/Designer Track subscription to access this webinar.

✔️Register for this workshop — if you have already purchased a Sales/Designer Track subscription, the registration link is available in your Subscription Schedule Sheet.


April 13-16, 2021

SEN EXECUTIVE BUSINESS SCHOOL

When critical financial, marketing, and sales process know-how disciplines are properly applied to a kitchen/bath business, they can become a powerful “force multiplier.”

Key Takeaways:
  • How to create the correct price formula for securing a 10% company net profit
  • Knowing where to invest in your business to earn the biggest bang for the buck
  • Uncovering the single greatest metric by which to manage your business

WHEN: Tuesday-Friday, April 13-16, 2021
WHERE: Online on Zoom
TRACK: Business/Owner Track

SEN Members:

You may purchase this as a stand-alone program. However, if you sign up today for a Business/Owner Track subscription to access this 4-day business school, you will receive a 50% savings.

Register for this program — if you have already purchased a Business/Owner Track subscription, once you are registered for SEN Executive Business School, you will receive the link to attend. 

Non-Members:

You may purchase this as a stand-alone program. However, if you sign up today for a Business/Owner Track subscription to access this 4-day business school, you will receive a 40% savings.

Register for this program — if you have already purchased a Business/Owner Track subscription, once you are registered for SEN Executive Business School, you will receive the link to attend.


April 22, 2021

KITCHEN DESIGN & SALES – 101

This Level 1 program delivers basic training in cabinet construction, kitchen planning, cabinetry grades, and job estimating

Key Takeaways:
  • Unbundling cabinet quality features so consumers understand pricing differentials
  • Introducing the company storyboard to condition prospects for charging a retainer
  • How to estimate jobs properly to earn the right company markup

WHEN: Thursday, April 22, 2021 (Full Day Class)
WHERE: Online on Zoom
TRACK: Sales/Designer Track

SEN Members:

You may purchase the Level One and Level Two classes as a stand-alone program. However, if you sign up today for a Sales/Designer Track subscription to access this class, the cost is equal to purchasing both Kitchen Design Classes separately, and you will receive access to NINE additional educational offerings to attend throughout 2021.

Register for this class — if you have already purchased a Sales/Designer Track subscription, the registration link is available in your Subscription Schedule Sheet.

Non-Members:

You may purchase the Level One and Level Two classes as a stand-alone program. However, if you sign up today for a Sales/Designer Track subscription to access this class, the cost is equal to purchasing both Kitchen Design Classes separately, and you will receive access to NINE additional educational offerings to attend throughout 2021.

Register for this class — if you have already purchased a Sales/Designer Track subscription, the registration link is available in your Subscription Schedule Sheet.


The time is NOW! Grab that opportunity to reach the summit of success for you and your team – take advantage of the business education resources SEN Design Group has to offer. Do not miss these events!