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  • P.O. Box 77008 Charlotte, NC 28271
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4-Day Executive Business School

June 2nd - 5th, 2025
Register Now

Speakers

Dan Luck, Senior Vice President of SEN

Seats Available

25

Location

222 W Merchandise Mart Plaza (theMART), Chicago, IL 60654

About Us

Event Overview

The must-attend program, packed with four days of learning business and sales management skills, is taught by the experts from SEN Design Group

VIEW THE CURRICULUM

Transform Your Business Into An Engine For Wealth

This consequential program, conducted at theMART in downtown Chicago, presents critical financial, business management, marketing, team-building, and sales knowledge to realize a company’s full revenue growth and profit potential. This school represents our educational foundation as the multi-faceted curriculum delivers industry-specific and integrated best practices, amplifying the potential impact on kitchen/bath and design/build businesses.

Gain Financial Know-How

Most owners are effective in the design and sales side of the business. Few have had schooling in the financial and management side of it. Yet numbers run a business. If you don’t know what your financial statements are revealing, you are “driving blind.” This school unbundles the mysteries of your financial statements, the means to develop a correct price formula, and all the key metrics to measure and scale a successful business.

Team-Building to Fuel Growth

After cost of goods sold, your personnel payroll is the biggest expense on your Income Statement. Your team can make a night-and-day difference in the quality, appearance, function, and performance of a new kitchen or bath. You will learn critical strategies to organize, identify, train, coach, and manage a first class team — the cornerstone to fueling company growth.

Earn More on Every Project

Too many dealer/owners focus on the top line – revenue. But gross margin dollars — and gross profit percentage — are the two most important numbers on your Income Statement. In other words, it’s not how much you sell, it is how much money you make on each job produced that’s pivotal. You must be perceived as a better value to charge more. This program delivers multiple strategies to stand out from the competition and accomplish just that.

Who Should Attend

Owners, Partners, General Managers, Sales Managers, Startup Entrepreneurs, Vendor Partner Execs & Reps

Tuition Fee 

Non-Member Tuition: $4,995

SEN U* Member Tuition: $2,995

*SEN U “One Free” admission can be applied to this event

Key Takeaways

  • Proper business budgeting process and price formula structure
  • Return on Investment (ROI) formula unbundling
  • Critical management metrics and tools to guide your business forward
  • Strategic planning model to exit at a premium price
  • Reduction in the learning curve to scale operations
Register Now
Empowering kitchen and bath businesses with the essential tools for success

Tel: 800-991-1711
Email: info@SENdesign.com
P.O. Box 77008
Charlotte, NC 28271

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