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Annual Fall Conference

SEPTEMBER 30 - OCTOBER 2, 2025 | DENVER, CO
REGISTER
Book Your Stay at the Conference Hotel

Hilton Denver City Center

  • 1701 California St, Denver, CO 80202
  • +1 303-297-1300
  • dency_gm@hilton.com

Book Your Room:

We’ve secured a block of rooms at a discounted rate of $229/night for conference attendees.

BOOK YOUR ROOM WITH THE GROUP RATE

Important Dates/Times

June 10, 2025

Registration Opens!

August 28th, 2025

Hotel Reservation Cut-Off Date

September 14, 2025

Registration Closes

September 30, 2025

Guests should plan to arrive by mid-afternoon
Onsite registration will be open from 2 - 5pm
Our Grand Opening Session begins at 5:30pm. All guests should plan to attend!

October 2, 2025 (Thursday)

Full day of conference activity is followed by a Wrap-Up PARTY! All guests should plan to attend.

October 3, 2025 (Friday)

Check out day and departures

WHAT'S NEW THIS YEAR?

Grand Opening Session

We’re kicking things off with an energizing grand opening session designed to bring us together and set the tone for an inspiring conference experience.

Booth-Style Trade Show

Connect and network with our valued vendor partners in a dynamic, booth-style trade show event. It's a great opportunity to explore new solutions, ask questions and build lasting relationships..

Multiple Workshop Tracks

Choose from a variety of engaging workshop tracks tailored to your interests and business goals.

SEN Design Group Gives Back

Together, we’ll support the local Denver community. There will be a special opportunity for SEN Design Group Members and Vendor Partners to give back during the conference by supporting a philanthropic effort benefiting the local Denver community.

Schedule At A Glance

TUESDAY

September 30, 2025

2:00 PM - 5:00 PM

Registration

5:30 PM - 8:00PM

Grand Opening Session
Cocktails and hors d'ouevres

WEDNESDAY

October 1, 2025

7:30 AM - 8:30 AM

Light Breakfast & Registration (Members & Vendors)

8:30 - 9:15 AM

Morning Buzz: Industry Insights, Awards

9:30 - 10:30 AM

Workshop #1
Brand Evolution: Adapting to Changing Consumer Habits

Workshop #2
Practical AI Applications for Your Business

Workshop #3
From Hire to Higher Performance: The HR Practices that Fuel Business Growth

10:45 - 11:45 AM

Workshop #4
Leading Through Uncertainty: Transformative Leadership

Workshop #5
Creating an Exceptional Client Experience

11:00 - 5:00PM

Vendor Setup

12:00 - 12:45 PM

Lunch

1:00 - 5:30 PM

Dealer Roundtables and Sales Forum

5:30 - 6:30 PM

Happy Hour

Thursday

October 2, 2025

8:00 - 9:00 AM

Light Breakfast

9:00 AM - 2:00 PM

Vendor Trade Show

2:00 - 5:00 PM

Networking/Community Event

5:30 PM

Wrap-Up PARTY! (onsite)

Frequently Asked Questions

Does conference registration include hotel reservations?

Hotel reservations will need to be booked separately. Use this link to book your room(s) in the SEN room block and receive your discounted rate.

How much does it cost to attend as a Member?

One attendee per member firm may attend at no cost. The cost for each additional attendee is $300.

Who should attend?

Owners/ operators, marketing staff, sales designers, showroom management

How do I get to the hotel from the airport?

Rideshare services and Taxis can be easily found at the airport. Follow the signs to the designated locations. Your ride to the hotel will be approximately 30-40 minutes, depending on traffic.

What time will onsite registration open?

Registration will begin at the hotel from 2:00pm-5pm on Tuesday, September 30th, and again on Wednesday , October 1st from 8:00-9:00am.

What meals are included?

SEN will provide a light fare at the Welcome Reception on Tuesday, Sept. 30th. Breakfast and lunch will be provided on both Wednesday, Oct. 1 and Thursday, Oct. 2. On Thursday evening, dinner will be served at the closing party.

What are my options for dinner on Wednesday night?

Endless! This is a great opportunity to get to know fellow members and enjoy an evening out together or take in Denver’s many sights in and around the city. Watch for a list of highly recommended, nearby restaurants to enjoy (coming soon). Or you may want to keep it low-key while enjoying the on-site hotel bar/restaurant and make it an early night. The choice is yours!

Still Have Questions?

Can’t find the answer you need? Our team is here to help.

📧 Email: jcatalano@sendesign.com
📞 Phone: 919-933-6640

Explore Denver: Sights, Sounds & Experiences

Make the most of your trip with unforgettable experiences beyond the conference. From scenic landscapes to cultural landmarks and seasonal festivities, Denver offers something for every kind of traveler.

Denver Union Station

EXPLORE

Denver Botanic Gardens

EXPLORE

Red Rocks Amphitheatre

EXPLORE

Coors Field - Colorado Rockies

EXPLORE

Rocky Mountain National Park

EXPLORE

Denver Oktoberfest: Sept. 26 - 28th

EXPLORE
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Jenny Catalano
O: 919-933-6640 M: 603-512-5437
jcatalano@sendesign.com